Get AI match insights
See your fit score & personalized tips.
You’ll map and streamline the web production process, building AI‑powered workflows and tools that cut cycle time and reduce rework. You’ll also create and monitor AI‑driven website experiences, set guardrails with Legal and Brand, and define success metrics through experiments. Additionally, you’ll document reusable playbooks and share best practices across the marketing org.
5+ years in web operations, CRO, marketing technology or solutions engineering with recent hands‑on AI building. Proven track record shipping AI agents or automated workflows and managing website production (CMS, intake, review, release), preferably with Contentful. Strong communicator who can train cross‑functional teams and work independently end‑to‑end.
The role accelerates Toast’s Marketing Operations AI mission by slashing web production time and boosting visit‑to‑opportunity conversion. Faster, AI‑enhanced sites help restaurants succeed in the digital world and drive overall marketing performance. It also spreads AI adoption and standards across the broader marketing organization.
A candidate who blends deep web production expertise with practical AI engineering, enjoys building repeatable systems, and thrives on bridging technical and non‑technical stakeholders. Ideal for someone who likes experimenting, measuring impact, and teaching others to adopt new tools.
Toast creates technology to help restaurants and local businesses succeed in a digital world, helping business owners operate, increase sales, engage customers, and keep employees happy.
Toast’s Marketing Operations AI team is the central team responsible for improving marketing performance, quality and efficiency with AI. As the team’s AI Solutions Specialist for Web, you’ll build the AI workflows and experiences that speed up web production and increase website conversion. You’ll also help drive AI adoption and fluency across the broader marketing org. You’ll be a part of the Marketing Operations AI Team, with a dotted line to Web & eCommerce, and work with Web Platform, CRO, PMM, SEO, Legal and Brand.
A day in the life (Responsibilities)
In your first 6 months: you’ll measurably cut web production cycle time and lift visit-to-opportunity conversion through AI-powered site experiences.
Web production responsibilities
Website experience responsibilities
Scale responsibilities
What you'll need to thrive (Requirements)
Special Sauce* (Nice to Haves)
AI at Toast
At Toast, one of our company values is that we're hungry to build and learn. We believe learning new AI tools empowers us to build for our customers faster, more independently, and with higher quality. We provide these tools across all disciplines, from Engineering and Product to Sales and Support, and are inspired by how our Toasters are already driving real value with them. The people who thrive here are those who embrace changes that let us build more for our customers; it’s a core part of our culture.
Our Total Rewards Philosophy
We strive to provide competitive compensation and benefits programs that help to attract, retain, and motivate the best and brightest people in our industry. Our total rewards package goes beyond great earnings potential and provides the means to a healthy lifestyle with the flexibility to meet Toasters’ changing needs. Learn more about our benefits at https://careers.toasttab.com/toast-benefits.
The base salary range for this role is listed below. The starting salary will be determined based on skills, experience, and geographic location. In addition to base salary, our total rewards components include cash compensation (overtime, bonus/commissions if eligible), equity, and benefits. You can learn more about how we align pay with local labor markets in our Geographic Pay Zone Philosophy.
How Toast Uses AI in its Hiring Process
Throughout the hiring process, our goal is to get to know you. We use AI tools to support our recruiters and interviewers with tasks like note-taking, summarization, and documentation of interviews to ensure they can be fully focused on your conversation. All hiring decisions are made by people. We ask that you complete interviews and assessments on your own, without real-time AI tools, recording, or transcription bots, unless we tell you otherwise in advance. To learn more: https://careers.toasttab.com/ai-in-hiring
Our Approach to Hybrid Working
We embrace a hybrid work model that fosters in-person collaboration while valuing individual needs. Our goal is to build a strong culture of connection as we work together to empower the hospitality community, regardless of location. Please visit the Locations page on our career site to learn more about our in-office expectations by region: https://careers.toasttab.com/locations-toast
People Are the Secret Ingredient in Our Recipe for Success
At Toast, our employees are our secret ingredient—when they thrive, we thrive. The restaurant industry brings together people with a wide range of backgrounds, experiences, and perspectives, and we value that same breadth at Toast. We strive to build a culture grounded in authenticity, respect, and humility, where every Toaster has a real opportunity to grow, contribute, and do their best work—raising the bar in delivering exceptional experiences for our customers and each other.
Apply today!
Toast is committed to creating an accessible and inclusive hiring process. As part of this commitment, we strive to provide reasonable accommodations for persons with disabilities to enable them to access the hiring process. If you need an accommodation to access the job application or interview process, please contact candidateaccommodations@toasttab.com.
------
For roles in the United States, it is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.
