GeminiMarketing

Associate, Growth Marketing (Advanced Trading Products)

New York, New YorkFull-timeMid-Level$82,500 – $110,000
Posted Jul 30, 2026Deadline: Keep Open
Job SnapshotActively hiring
LocationNew York, New York
Job typeFull-time
Salary$82,500 – $110,000
DeadlineKeep Open

Finjobsly Role Intelligence

Experience level
Mid-Level
Work style
Hybrid
Visa sponsorship
Not specified
Salary
$82,500 – $110,000
Key skills
Growth MarketingGo-to-Market StrategyProduct MarketingContent CreationCommunity BuildingDiscord ManagementHackathon ExecutionDeFi KnowledgeOnchain AnalyticsAI Marketing ToolsData AnalysisCopywritingPositioningPartnership Activation

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Company insights

53

Happiness score

53/100

Based on 20 verified employee signals

Gemini reports 37% revenue growth but a $107.7M quarterly loss

Q2 2026 revenue rose 37% year over year to $45.5M, while net loss narrowed 19% to $107.7M. Services revenue climbed 149%, offsetting a 38% decline in exchange revenue.

Q2 2026From the webGemini Investor Relations

Gemini launches commission-free U.S. stock trading

Gemini launched 0%-commission trading for thousands of U.S.-listed securities through its app, with Nasdaq providing real-time market data and Apex handling custody and clearing.

July 2026From the webGemini Investor Relations

Gemini closes $100M bitcoin-funded private placement

Winklevoss Capital Fund bought 7,142,857 Gemini Class A shares at $14 each for $100M, paying approximately 1,258 bitcoin. The company said the capital would support liquidity and product investment.

Gemini parts ways with its COO, CFO and chief legal officer

COO Marshall Beard, CFO Dan Chen and chief legal officer Tyler Meade left immediately. Gemini named Danijela Stojanovic interim CFO and Kate Freedman interim general counsel, with no planned COO replacement.

February 2026From the webBloomberg News

AI Generated Insights

Finjobsly Intelligence— Generated from the employer's job description

What you'll own

Own end‑to‑end go‑to‑market strategy and execution for advanced trading, perpetuals, and margin products, including positioning, launch campaigns, and post‑launch optimization.

What they're looking for

2–4 years in growth or product marketing (preferably crypto/fintech), deep familiarity with DeFi and developer ecosystems, strong data and copywriting skills, and fluency with AI‑first marketing tools.

Why this role matters

The role drives adoption of Gemini’s most sophisticated trading products and builds the developer and power‑user communities that fuel long‑term growth and market leadership.

Best suited to

A data‑driven, crypto‑native marketer who thrives on fast‑paced, high‑ownership work, enjoys building technical narratives, and is comfortable engaging developer communities and running hackathons.

Fintech requirements

Role verticals

DeFi
Funding stage
Public
Company vertical
DeFi

Asset classes

Crypto
Visa sponsorship: No
Work arrangement: hybrid

About this role

About the Company

Gemini is a global crypto and Web3 platform founded by Cameron and Tyler Winklevoss in 2014, offering a wide range of simple, reliable, and secure crypto products and services to individuals and institutions in over 70 countries. Our mission is to unlock the next era of financial, creative, and personal freedom by providing trusted access to the decentralized future. We envision a world where crypto reshapes the global financial system, internet, and money to create greater choice, independence, and opportunity for all — bridging traditional finance with the emerging cryptoeconomy in a way that is more open, fair, and secure. As a publicly traded company, Gemini is poised to accelerate this vision with greater scale, reach, and impact.

The Department: Marketing

The Role: Associate, Growth Marketing (Advanced Trading Products)

We're looking for a data-driven, crypto-native Growth Marketing Associate to sit at the intersection of product and growth marketing. You'll own go-to-market strategy for our most technically sophisticated product lines - advanced trading, perpetuals, and margin - while building and nurturing the developer and power-user communities that drive long-term adoption. This role is ideal for someone who is equally comfortable writing a creative brief and diving into onchain analytics.

This role sits at the intersection of marketing, tech, and design. 

We’re looking for someone who moves fast, is a forward-thinking owner, and has a deep understanding of advanced trading products. Someone who’s plugged into the crypto industry, capable of managing multiple priorities, and cares about results. 

At its core, this role is what you make of it. It’s built for a high agency, mission driven operator who wants to take ownership, level up quickly, and win with a team that actually keeps score.

If you're chronically online, a builder, or someone who just hates losing, you’ll feel at home here.

This role is required to be in person twice a week at our New York City, NY office.

Responsibilities:

  • Own end-to-end GTM strategy and execution for advanced trading, stocks, and perpetuals — from positioning and messaging to launch campaigns and post-launch optimization
  • Partner closely with product, design, and engineering to translate complex features into compelling narratives for retail and professional audiences
  • Create content and campaigns that resonate with technically sophisticated audiences — developers, quants, and DeFi power users
  • Collaborate with product and BD teams to activate distribution partnerships
  • Lead marketing strategy and execution for developer-focused programs, including hackathons, the Builder Program, and trading competitions
  • Build and manage relationships with developer communities, Discord ecosystems, and crypto-native builder networks
  • Monitor funnel performance and surface insights that inform product and marketing decisions
  • Work with BD, product, and brand teams to ensure GTM plans are tightly coordinated across all touchpoints
  • Contribute to broader brand and campaign work as a subject matter expert on trading and developer audiences

What they're looking for

  • 2–4 years of experience in growth, product, or lifecycle marketing — ideally at a crypto, fintech, or developer-tools company
  • Deep familiarity with DeFi, onchain trading products, or developer ecosystems
  • Communicate clearly and don't wait to be told what to build next
  • Strong written communication skills; able to write crisp copy and compelling positioning for technical audiences
  • Fluent across the modern AI stack and understand how to build AI-first marketing systems
  • Comfort with data — you know how to measure what matters and make decisions from it
  • Bonus: experience running hackathons, ambassador programs, or community-led growth initiatives
  • Located in NYC
It Pays to Work Here
 
The compensation & benefits package for this role includes:
  • Competitive starting pay
  • A discretionary annual bonus
  • Long-term incentive in the form of a new hire equity grant
  • Comprehensive health plans
  • 401K with company matching
  • Paid Parental Leave
  • Flexible time off

Salary Range: The base salary range for this role is between $82,500 - $110,000 in the State of New York, the State of California and the State of Washington. This range is not inclusive of our discretionary bonus or equity package. When determining a candidate’s compensation, we consider a number of factors including skillset, experience, job scope, and current market data.

In the United States, we offer a hybrid work approach at our hub offices, balancing the benefits of in-person collaboration with the flexibility of remote work. Expectations may vary by location and role, so candidates are encouraged to connect with their recruiter to learn more about the specific policy for the role. Employees who do not live near one of our hubs are part of our remote workforce. All employees, however, are required to onboard in-person at one of our office locations.

At Gemini, we strive to build diverse teams that reflect the people we want to empower through our products, and we are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, or Veteran status. Equal Opportunity is the Law, and Gemini is proud to be an equal opportunity workplace. If you have a specific need that requires accommodation, please let a member of the People Team know.

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More about this role

About company

Required skills

Growth MarketingGo-to-Market StrategyProduct MarketingContent CreationCommunity BuildingDiscord ManagementHackathon ExecutionDeFi KnowledgeOnchain AnalyticsAI Marketing ToolsData AnalysisCopywritingPositioningPartnership Activation